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Jun 8, 2023 · Frequency caps limit the number of times your ads appear to the same person. One of the greatest wastes in media is ads directed at people who ...
Frequency capping is a technique that limits the number of times each ad is shown to individual customers. It can also be called impression capping.
Aug 26, 2019 · The first major note with frequency capping in Google Ads is that you can only apply these caps to display and video campaigns. Since search ...
A feature that limits the number of times your Display or Video ads appear to the same person. Frequency is the number of times a user sees ads in your ...
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